People choose different platforms for their online careers, and the ones who prefer video format often decide to settle down on Youtube. It’s big pro is that you can choose whichever format of video that you personally find convenient and stick by it; and your audience will find you no matter what. Well, if we’re talking precisely, the audience needs some help – and you should know how to promote your videos in the most efficient way possible, so that your potential viewers would join your fan base as soon as possible.
Might sound ambitious, but today it is quite possible for a newcomer to quickly develop their channel on Youtube and start monetizing their content. For this you need to know several free and paid tricks which will help you to make your videos valued and noted quicker – in this text we will talk about 3 unpaid and 2 paid methods of promoting your channel and will give clear answers to why you should take a good use of keywords and never ignore a chance to buy Youtube subscribers.
Let’s talk about keywords first.
You might know that on various social media hashtags are used, and you know, that those help with finding certain types of content, but what is so good about keywords on YT and what are those in general?
You might know that Google uses videos as the findings in its search. This fact explains keywords in the clearest way – to make people able to find your stuff you should put special descriptional words in the text box , so that the search engine would give them out as results while working with their requests. Google and YT work in the same way, so keywords will make your stuff visible not only on YT, but in other search engines as well.
Moreover, in YT you can use hashtags and target descriptional words all at the same time. It increases your chances of making your content more visible and you can also get into the trends of Youtube because of using certain hashtags. This is also a nice way to gain your first subscribers if you’re just starting out, but later in time it is best to use only narrowly specified tags so that your content would be found only by your potential viewers and/or clients (if you’re here to advertise and sell).
The next method that you should utilize is a chance of free mutual PR.
Whatever you might think, there are many vloggers on Youtube who are trying to find the ways to spread a word about them – and if you’d write them an offer to collaborate, they will gladly agree to exchange audiences. You can come up with whatever convenient format, create a vlog or a podcast together – there are tons of opportunities, all that is needed is some time and creativity.
Group your videos in playlists, so that a person who has seen one of your videos by chance would have an option of watching the whole playlist.
Don’t do it randomly, though – people will notice that you’re trying to cheat and will momentarily lose interest in you as a content creator. So make sure that you’re doing something helpful and valuable and not only trying to promote your content at all costs.
But what if you’re trying to reach quicker results on this platform, are there any paid methods that you can take a hold of? Surely: you can buy real Youtube subscribers and use influence marketing, if you’re selling/advertising products/services/informational property of any kind.
We think that it is needless to talk about influence marketing – basically, it is the same as if you’d be looking for free PR, but in this case you’re contacting bigger bloggers and asking them to tell their audience about you in the form of a recommendation (and you pay them for it). To have good results pick several decent bloggers from your niche and organize PR at the same time; this way you will be able to get a massive increase in subscribers and on that wave you should be posting lots of fresh and interesting content – so it would be wise to get ready for that splash beforehand.
When it comes to a chance to purchase subs, you should be taking on only real ones – these are capable of doing real miracles to your statistics and your videos popularity. They will not only increase the number of your followers (which will help with building your reputation in the eyes of random viewers and your current audience) but will also show the algorithms of Youtube that your content is interesting and gathers lots of validation signs and attention. This way those will start to show your content as recommended to people and you will be able to get even more followers than before.
So, if you’re deciding to use the paid services, make sure that you check their quality and never settle for bots and fakes instead of real followers. Yes, you’d have to spend some time searching for a decent promotional website, but if you don’t have time for that, you can just use the links that we have given you in this article. Those will save you lots of time, effort and nerve. And remember that all of the paid services are only a support to your own efforts and creativity that you put into your channel’s development – without those you won’t be able to go far.
Photo by Artem Podrez via Pexels
Thank you for sharing such helpful tips as a lot of people don’t know how to properly promote their content. I have my own podcast that I’m currently promoting, and I found an article that helped me a lot. I also recommend you read more about monetising your podcast . I am sure you will enjoy this article and you will learn a lot of new and informative information.
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